LENZING ECOVERO and Mehtap Elaidi come together in Istanbul for Mercedes-Benz Fashion Week-2

November 8, 2019

‘See now, Buy now’ supports ÇEKÜL Foundation

In her “MEHTAP ELAİDİ x LENZING ECOVERO Capsule Collection”, Mehtap Elaidi used fabrics containing LENZING ECOVERO viscose fibers produced with environmentally friendly methods. 

The collection was presented to the visitors on Thursday, October 10, 2019 at Seed, Sakıp Sabancı Museum. 

Inspired by Turkey's rare and endemic plants, Elaidi’nin ‘seasonless’ designs won recognition from the guests. The collection was introduced by dummies and the guests bought their favorite pieces through scanning the QR code on the label of the clothes. 

The guests appreciated it very much that some part of the collection's sales revenues was allocated for the trainings on natural and cultural heritage given by Bilgi Ağacı, the Training Department of ÇEKUL Foundation.

Reprint from: https://www.tencel.com/news-and-events/lenzing-ecovero-and-mehtap-elaidi-come-together-in-istanbul-for-mercedes-benz-fashion-week-with-the-motto-dont-let-the-colors-of-nature-disappear